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Strategy Insights & Planning Consultant/Customer Centric Marketing (Shanghai, China)

ZS is the world’s largest consulting firm focused exclusively on helping companies improve overall performance and grow revenue and market share, through end-to-end sales and marketing solutions – from customer insights and strategy to analytics, operations and technology. From our worldwide offices, ZS experts draw on deep industry and domain expertise to help companies make smarter decisions quickly and cost effectively. We are particularly known for our strong presence in the pharmaceutical and health care sectors, yet work across a range of industries.

ZS' Business Consulting group delivers solutions to a broad spectrum of sales and marketing challenges. We also help our clients transform their sales and marketing strategies and organizations to improve their effectiveness. Our recommendations and solutions are based in rigorous research and analysis underpinned by deep expertise and thought leadership across the demand generation process.

The Customer Centric Marketing (CCM) team at ZS is focused on using extensive customer knowledge about value, channel and offer preferences to design integrated marketing and sales promotion campaigns that deliver a personalized customer experience resulting in competitive advantage by consistently engaging customers, improving sales and marketing performance at scale.  We have an opening at the Associate Consultant level to join our Multi-Channel Marketing team within our CCM practice.


We seek an experienced, motivated professional to help us build and grow our CCM practice in our Shanghai office. Associate Consultants lead work streams within larger programmes of work, work in collaborative, multi-disciplinary environments for project delivery and provide guidance and leadership to more junior staff


  • Deliver high quality client work, with analysis and insight that makes good use of ZS methods and tools alongside personal experience and values;
  • Apply experience of CRM, campaign management, social media and digital solutions and techniques to help our clients achieve their goals;
  • Create written client communication that are impactful and meaningful in a variety of media, including reports and slide packs;
  • Take part in and lead activities such as workshops, meetings, research, stakeholder engagement, business analysis and solution design as part of client projects;
  • Participate in business development activity such as developing bids, writing responses to invitations to tender from clients, preparing materials for client presentations and pitches and taking part in marketing activity;
  • Participate in some practice development activity, such as developing internal training and organizing events;
  • Help to influence in complex situations where stakeholders do not always agree about methods, choices and strategic direction
  • Conduct research into new topics of interest to our clients, developing thought leadership that is relevant and valuable our firm and our clients.


  • Bachelor’s degree required, advanced degree welcomed;
  • At least 4- 5 years’ experience working in a project-based environment, liaising with customers throughout the entire solution delivery lifecycle;
  • Passion for digital marketing and technology;
  • High motivation, good work ethic, maturity and personal initiative
  • Aptitude for, and enjoyment of, leading and managing teams
  • Strong oral and written communication skills that enable personal impact with senior-level decision makers
  • Strong attention to detail, with a quality-focused mindset


ZS is a global consulting firm; fluency in English and the local office language, Mandarin, is required. 
Candidates must possess work authorization for their intended country of employment. An on-line application, including a cover letter expressing interest and a full set of transcripts (official or unofficial), is required to be considered.
ZS offers a competitive compensation package with salary and bonus incentives, plus an attractive benefits package.



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ZS has been recognized globally for its expertise in consulting and its flexible work environment. View ZS’s accolades.

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